September 27 – Thursday, October 31

Brighton is launching their annual Power of Pink campaign. This year marks the 17th year in our journey to find a cure, bring hope to our communities and make a difference. Each October, sales of their limited edition Power of Pink bracelets will go towards breast cancer treatment, prevention and research. Brighton has raised more than $6.6 million for breast cancer charities nationwide since it first began its Power of Pink efforts in 2003.